Pay Per Click Advertising

Reach thousands of new customers, create new leads and retarget users to come back and convert.

Why should I invest in PPC?

If your business is online, 9 times out of 10, you should be advertising on Google! PPC does exactly what it says on the tin - you'll only pay when someone clicks your ad. Then it's up to your landing pages to convince the user to buy.

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PPC is highly favoured by most businesses because it's very controllable - you set the budget, run the campaigns when you want and market to who you want. The options are endless whether you run an eCommerce business and list your ads on Google Shopping, or create killer copy to bring consumers to your website via a search ad.

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Depending on your industry, it can also be highly profitable, and give you a robust ROI. Want to find out more?

Google and Facebook currently account for 60% of all ad spend - 

Emarketer

What I can do for you

Facebook Ads

  • A sit down with you to talk about your business and what audience you'd like to target

  • Create a bank of key messages and assets that we can use to build high converting ads through keyword research

  • A strategy on whether we're making the most of retention (via retargeting and custom audiences) or acquisition (new audiences)

  • An agreement on what could be a realistic budget for you

  • A forecast on what I think we can get as a return

  • A plan in place for campaign duration, theme, audience and goal

  • Detailed reporting on performance and ROI

  • Monitor and amend campaigns on a regular basis

Google Ads

  • A sit down with you to talk about your business and what ad strategy best suits you (Search, Display, Shopping)

  • Completion of keyword research to create powerful campaigns

  • Discuss what budget suits you best

  • Research & present the best opportunities for your business with traffic, conversion and ROAS forecasts

  • Setup of shopping feeds if you own an eCommerce store

  • Setup of ongoing Google Shopping campaigns

  • Provide you with relevant copy to create the ultimate search ads

  • Detailed reporting on performance and ROI

  • Monitor and amend campaigns on a regular basis

Ready to advertise?

Contact me below and we can catch up on a free consultation call.

hello@sarahdyer.co​  |  Tel: 07896589913